“No it doesn’t,” you say, “Oh and by the way you’re a plonker!” Interesting you say that.
The vast majority of renowned business leaders (eg Jim Collins) talk about unlocking the potential of a business through hiring the best talent.
Get the right people on the bus and all that. Smash your competition by outwitting them and outthinking them with your recruitment strategy and, by so doing, hiring the best possible talent available. Best talent = improved profits.
Business NZ CEO Phil O’Reilly, in a recent NZ Herald article, said something like: “A sustained shortage of top-tier talent is jeopardising chances of long-term prosperity. Business leaders really need to up their game when thinking about attracting and retaining talent”.
And here’s you, copying your competitors by placing another advertisement on a web job board, putting your feet up, collecting some CVs, doing some interviews and hiring the best of a bad bunch.
And I’m the plonker?
As I see it, this reliance on reactive job boards raises a question. What would you do if they didn’t exist? How would you look to engage with talent?
MOVING FROM PASSIVE TO PROACTIVE
I just spent a fun couple of days interviewing candidates for opportunities with a client that’s expanding their team. Across two roles I met with seven highly desirable shortlisted candidates. Here’s an overview for you:
Say what? Read that last point again?
This indicates to me that there exists right now a significant switch in thinking in the market for talent. Right now, candidates expect you to come to them.
They believe that, thanks to this global talent shortage, they should no longer be viewed as an infinite commodity, endlessly scanning the internet and pressing “send” in the hope of some return communication.
All this in turn challenges traditional business thinking around recruitment so significantly that it’s not a matter of if your methods will change – it’s a matter of when.
Now’s probably a good time.
Jeremy Wilson is General Manager of Build People, a search recruitment business with contacts across hardware, consumer goods, electronics and FMCG. Call 021 732 788 or visit www.buildpeople.co.nz for more information.